Here are a few suggestions for the effective advertisement!

- Possible travelers prefer ads with detailed descriptions and pictures.
- The more information one can get about the chosen property, the easier to find the most  suitable.
- More than half of the holidaymakers have a set period for the holiday from the very start an updated calendar can spare
  unnecessary correspondence for the publisher, and the holidaymaker can see that the property is free for the desired period.
- The advertisement, that contains at least 4 realistic pictures and its calendar is updated twice a month as a minimum, has 5 
  times more chance of being selected.

Pictures characteristics